General Assembly and Adobe have partnered up to help creatives and marketers learn cutting-edge skills for today’s workforce through their new Creative Skills Academy.
This isn’t any ordinary academy. It’s a mashup of top-tier tech training that only GA and Adobe can provide—giving learners the know-how to create and execute marketing and creative projects, build their portfolios, and stand out to employers.
Another reason why the Creative Skills Academy is so special? It’s FREE for qualifying applicants.
The Creative Skills Academy At-a-Glance
Curated by General Assembly in partnership with Adobe, the Creative Skills Academy gives you the cutting-edge creative skills you need to stand out as a designer or a marketer and propel your career forward.
- If you’re accepted, it costs you nothing.
- You pick 1 of 2 tracks that suits your career goals—Skills for Creatives or Skills for Marketers.
- If you want to dive deep in the creative world, choose the 8-week Skills for Creatives track.
- If you have a desire to build marketing strategies, choose the 10-week Skills for Marketers track.
- Regardless of track, be prepared to commit 8–10 hours a week for the length of the training.
- You need a laptop and wifi access.
- You get free access to Adobe tools as part of your acceptance into the training.
- The Creative Skills Academy isn’t available to U.S. residents in these states: Alabama, Connecticut, Kentucky, Nebraska, New York, Oklahoma, Wisconsin, and Wyoming.
What makes a great candidate for the Creative Skills Academy?
We assess applicants based on the following criteria:
- Your age: If you’re 18–28, you’re a great fit.
- Where you live: You need to live in the U.S.
- Your income: You have to make $60,000 USD per year or less.
- Your education level: If you have a high school diploma or equivalent (e.g., GED) you’re a good candidate.
- Your demographic profile: For this training, we’re focusing on those part of a community underrepresented in tech—low income, communities of color, LGBTQQIA+, formerly incarcerated individuals, women, Veterans, those with disabilities, and other nontraditional groups.
- Your experience level: If you’re applying to the Skills for Creatives track, it’s best if you have 1 year of experience using Adobe tools so you can get the most out of this program.
- Your time commitment: You have to be willing to commit 8–12 hours per week for 8–10 weeks (it’ll be worth it—we promise).
Leverage Adobe’s Creative Suite to Build Your Skills and Your Career
Adobe’s Creative Suite is powerful. You’ll learn to build a cutting-edge skillset and leapfrog your resume to the top of the list. You want to build a marketing or creative portfolio that truly showcases your ability along with your passion for your work. Because in today’s world, it’s not about what you say you can do—it’s about how you show it. The Creative Skills Academy will give you the next-level skills employers are looking for, and show you how to put those skills into practice—plus show off what you can do.
And going beyond the discipline-specific skills, the Creative Skills Academy will also help you with all the career-building skills essential to help you reach your goals. From building a personal brand and prepping for interviews to enhancing your resume, you’ll get the coaching you need to score that first role or gig in your career track of choice.
Why Marketers Need the Creative Skills Academy
Are you considering building a marketing career? Having the right skills can get you further, faster. Just look at the stats:
- In the U.S., the average marketing manager salary is $120,724.
- Marketing jobs will grow 6% between 2022–2032 (much faster than average).
Why Creatives Need the Creative Skills Academy
Are you looking to bring your creativity to a meaningful career? AI skills are essential. Check this out:
- The average U.S. salary for a graphic designer is $106,726, though it ranges widely based on role and experience level.
- Art director roles are growing at a rate of 6%—much faster than average
- 83% of creatives have already adopted AI into their working practices, and almost half say they’ve used these tools in the past week alone.
The Creative Skills Academy Takeaways: Real Know-How to Move You Forward
When you successfully finish the Creative Skills Academy, you’ll get a letter of completion that shows you completed the program. You’ll have built out a portfolio of work that shows your expertise and ability. And you’ll have the confidence of career-boosting training to help you take the next step toward the work you love.
Ready to make it real?
The Creative Skills Academy is truly a unicorn opportunity for creatives and marketers alike. You’ll get hands-on training from real-world professionals with first-hand experience working in the field. They know what employers are looking for in terms of skills, they know what deliverables will wow clients, and they know how to teach you the skills to move forward.
Learn more and apply today.